Create Send Email Marketing

Logging into Create Send

To log into create send:

  1. Go to email.butterflyinternet.com.au
  2. Enter your details and click “Login”

Creating your first campaign

  1. Once you are logged in click on “Create a new campaign” in big green letters.
  2. On this page you fill out the details regarding your new campaign
    1. Campaign Name – this is the name of the campaign. Used for organization.
    2. Subject – This is what the subscribers will see in the subject line of the email
    3. From Name – who the subscribers will see sent the email
    4. Email – what the email address that the email would of come from
    5. Send replies to – the email address that subscribers will reply to
  3. Once you have entered the details in, click “Next”. You will be given the choice whether to choose between plain text (much like normal emails) or using a pre-designed template.
    1. If you have had Butterfly Internet design a template for you, you may select to use a template. Otherwise this option will be grayed out.
  4. If you’re using plain text. Enter the text that you wish to email out.
    1. If you look at the far right, there is the “Quick tag reference” this allows you to use tags in your email and the system will add in certain information according to the tags.
  5. If you’re using a template, select the template that you wish to use for the new campaign.
    1. You will then be shown the editor. Using this editor, you can edit the content in the areas that have been set as editable. Once you have finished click on “Preview email” in the top right hand corner
  6. You will then be shown a preview of your email. Click on “Define recipients”
  7. Select whether your recipients are coming from a subscriber list or if you are going to type them in manually. Click “Next”
  8. If from a subscriber list:
    1. Choose which list you are going to be using
  9. If typing them in manually:
    1. Type in the email addresses of your recipients according to the correct formats on the right hand side.
  10. Click on “Import these recipients” and then click “Next”

You have successfully created the campaign.

Testing and delivery

  1. Click on “Test and define delivery”
  2. Enter your email address into the email field.
    1. You can enter multiple email addresses to send the test email to. This has a maximum of 5. To do this type the first email address in, then comma, and then the following email addres. EG This e-mail address is being protected from spambots. You need JavaScript enabled to view it This e-mail address is being protected from spambots. You need JavaScript enabled to view it , This e-mail address is being protected from spambots. You need JavaScript enabled to view it This e-mail address is being protected from spambots. You need JavaScript enabled to view it , This e-mail address is being protected from spambots. You need JavaScript enabled to view it This e-mail address is being protected from spambots. You need JavaScript enabled to view it
  3. Then click “Send the test email”
  4. You will then receive and email that has your campaign in it. This is so you can check that all is well with your campaign before sending it to all of your recipients.
  5. Click “Next” after you’ve sent the test email.
  6. You are then able to specify when the campaign is going to be sent.
  7. If you have selected to send the campaign immediately click “Send campaign immediately”. If you selected to schedule the campaign click on “Schedule this campaign”.
  8. Your campaign will then either be sent or scheduled and is on its way

Adding subscribers

  1. On the top left hand menu, click on “Manage Subscribers”
  2. If you have no subscriber lists currently, click on the big green text “Create new subscriber list
  3. On the right hand side click on “Create a new list”
  4. Enter the name of the list and click “Create List”
  5. Then click on “Add the first subscribers to your new list”
  6. Using the correct formats as shown on the right hand side, you can manually add email addresses to the subscriber list.
  7. If you have a file that has the email addresses in it. Click on the “Import from a file” tab. Be sure to read all the conditions very carefully.
  8. Then check “All of these new subscribers fall into the “OK to use” categorty and click “Proceed with the import
  9. If you have the list in Microsoft Excel, export the spreadsheet into a CSV file. Then on the email marketing site click on the “Choose” button and locate the file. Then click Import these subscribers.
  10. You will then be given a list that has the current subscribers in it.

Unsubscribing and email recipient

  1. After logging in, click on the “Manage Subscribers” tab.
  2. Select the list that you wish to remove the recipient from.
  3. You will then see a list of all the recipients that are in that list.
  4. To remove a recipient you can tick the check box next to their entry. On the right hand side of the list.
  5. A drop down box will then appear, you can selected between deleting the email address or just unsubscribing it. Then click “Move”.
  6. You can also click on “Remove subscribers” in the far right menu.
  7. You can then enter any email addresses that you wish to be removed and then click on “Remove subscribers”. This way allows you to remove an address from multiple subscriber lists

Viewing reports

  1. After you have logged in, click on the “Reports” tab. Please note, you can only view a report if you have sent a campaign.
  2. Click on the campaign name that you wish to view the report for.
  3. Next you will see the report for the campaign.
  4. You can then export the report. Click on the “Export report” button that is on the right and above all of the report information.
  5. You will then get a save dialog and you will download a pdf document that contains all the report information.

Creating your second campaign

  1. Once you have logged in click on “Create a new campaign” on the top right.
  2. On this page you fill out the details regarding your new campaign
    1. Campaign Name – this is the name of the campaign. Used for organization.
    2. Subject – This is what the subscribers will see in the subject line of the email
    3. From Name – who the subscribers will see sent the email
    4. Email – what the email address that the email would of come from
    5. Send replies to – the email address that subscribers will reply to
  3. Once you have entered the details in, click “Next”. You will be given the choice whether to choose between plain text (much like normal emails) or using a pre-designed template.
    1. If you have had Butterfly Internet design a template for you, you may select to use a template. Otherwise this option will be grayed out.
  4. If you’re using plain text. Enter the text that you wish to email out.
    1. If you look at the far right, there is the “Quick tag reference” this allows you to use tags in your email and the system will add in certain information according to the tags.
  5. If you’re using a template, select the template that you wish to use for the new campaign.
    1. You will then be shown the editor. Using this editor, you can edit the content in the areas that have been set as editable. Once you have finished click on “Preview email” in the top right hand corner.
  6. You will then be shown a preview of your email. Click on “Define recipients”
  7. Select whether your recipients are coming from a subscriber list or if you are going to type them in manually. Click “Next”
  8. If from a subscriber list:
    1. Choose which list you are going to be using
  9. If typing them in manually:
    1. Type in the email addresses of your recipients according to the correct formats on the right hand side.
  10. Click on “Import these recipients” and then click “Next”

Exporting your database of people

  1. Once you have logged in, click on “Manage Subscribers”
  2. Click on the list that you wish to export, then in the right hand menu click on “Export subscribers”.
  3. You will then be able to set the export parameters. Once you are happy with the options. Click on “Export Subscribers”
  4. A download box will appear and you can select where to save the file. Then open the file with Microsoft Excel.

Editing your template

  1. To change a template, click on the campaign that you used the template in. Then click “change template” link that will be in the content section of the snapshot for the campaign
  2. Choose the template then click “Next”
  3. The editor will load and you can then edit all the editable fields to add new content or edit existing content.
  4. Then click on “Preview email” in the top right hand corner.